The course provides a concise overview of how to leverage ChatGPT, OpenAI's powerful language model, to innovate and enhance business advisory services in the accounting sector. It integrates theory and practice and demonstrates how various enterprise evaluation methodologies can be applied in conjunction with ChatGPT to increase business analysis efficiency, profitability, and growth. It also provides hands-on training for implementing these techniques in real-world scenarios.

Topics Covered:

• Introduction to ChatGPT and its applications in the business advisory context
• In-depth exploration of enterprise evaluation methodologies such as SWOT, PESTLE, BCG Matrix, McKinsey 7S Model, and Ansoff Matrix
• Practical case studies demonstrating the application of ChatGPT in accounting business analysis
• Key challenges faced by accounting firms and how ChatGPT can help overcome them
• Best practices for implementing AI tools in the accounting sector
• Future opportunities and trends in AI-enhanced business advisory services